Premature Presentation© – Do you suffer from this ailment?

“Prematurely presenting your product or service will steal from the persuasive [power] of your presentation.”   –David Hoffeld, “The Science of Selling” Imagine that you are at the Consumer Electronics Show (CES), in Las Vegas. Over 150,000 people from all over the world attend this annual pilgrimage of nerd nirvana! Everything is a blur. There are…